Everyone’s heard the old saying “If you want something done right, you have to do it yourself”. While this is true of some things, it might not be the best practice when selling your home. Handling complex legal issues, offering security when dealing with strangers in your home, property staging and effective marketing the property are all tasks best executed by a knowledgeable real estate professional.
Here are 10 things to help you when selecting a Realtor;
- Expertise / knowledge - Ask about there background, years of experience, training, ongoing education, etc…
- Competitive Market Analysis – the realtor should offer to complete a free evaluation of your home using recent sales in your neibourhood to determine market value
- Products and Services- Inquire about the new leading edge technology to market your home such as use of Internet, websites, virtual tours, e-newsletters etc.
- Customer Service – Find out what services they offer , before, during and after the sale
- Listing Plan of Action - Require the Realtor do up a customized marketing plan for your home.
- Qualifications - Both the Realtor and the Broker should have the proper industry accepted qualifications.
- Guaranteed Service Standards - It is always a sign of Integrity when the Realtor is willing to put their service in writing
- Promotion - ask how they will attract the most buyers in the least amount of time
- Neibourhood and market knowledge – choose a Realtor who is an expert on your specific neibourhood.
- Comfort / Trust Most importantly you have to know the Realtor is working for you, use someone you can trust!
Using a professional real estate sales associate can bring big rewards. According to the National Association of Realtors, 85% of sellers used a real estate agent when selling their home, while 79% of buyers purchased a home were assisted by a professional agent or broker.